Polo for Philanthropy is a non-profit organization dedicated to raising capital and awareness for other charities. We do this by producing and promoting spectacular lifestyle events that include horses, performances, music, dance, fashion, fantasy and food. Founded in 1989, we have raised over $2 million for charity. Our signature events include The Derby Day Affair, Polo en Blanc and The Polo Classic.
We are unique in our approach to raising money for philanthropy in that we do not seek or accept charitable donations. We sell sponsorships, marketing, advertising, promotional and lifestyle “properties” aimed at delivering a strong and measurable “return on investment” for our sponsors. We also sell event tickets, auction items, food, beverages, apparel, artwork and other products.
All of the profits from these activities are then donated to the organizations we select to be beneficiaries. Our two primary funding areas are: a) medical, health, wellness, fitness and nutrition and b) children and youth <21. Funding can be extended to organizations that serve, in part or all, one of these funding areas through social services, arts or athletics.
Our objective is to increase the amount of funding made to our beneficiaries from sources outside of charitable giving, the intended result of which is more funding for philanthropy.